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Araratbank rebrands unveiling new concept, new approaches and new colors

26.09.2020 20:47

Araratbank rebrands unveiling new concept, new approaches and new colors

YEREVAN, September 26. /ARKA/. Climbing atop the Mount Teghenis on September 24, top managers and staff members of Araratbank announced the official start of the bank's rebranding process. Choosing the top of Mount Teghenis was not accidental, since important symbols of all Armenians can be seen from there: the four peaks of Mount Aragats, the Geghama Mountain Range, Mount Ararat and Mount Ara, the bank said in a press release.

Welcoming the participants of the ascent in this special environment, Araratbank CEO and Chairman of the Executive Board Mher Ananyan said that from today Araratbank will present itself in new colors, with conceptual changes, new strategies and approaches, remaining true to its noble name 'ARARAT'.

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